Authors: Live Up to Your Full PR Potential
Author media training is a significant asset to writers who publish books. The inevitable book publicity campaign will require interviews and appearances, helped by excellent speaking and interviewing skills. Even if you're relaxed in front of an audience and camera, can you get your key points in even if the host veers off the expected topic? When you learn from a trainer, you'll practice and master techniques to lead and control interviews to suit your advantage. Doing it well means conversing and answering the host's questions but bringing things to your preferred topics.